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Yorkshire Water - Two Days One Destination
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Aim |
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Organise a two-day conference to launch the company's
new vision.
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Tactics
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The venue, which was situated in the middle of a lake, was transformed to look like a racing yacht.
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Have I Got News For You game show was hosted by Clive Anderson to review the company's last five years.
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Evening entertainment included comedian Kevin Connolly from BBC Two's Dead Ringers.
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BBC Look North's Harry Gration hosted a question and answers debate on the company's new vision. |
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Finale was guest speaker yachtsman Pete Goss MBE, whose inspirational talk linked the event theme and new company vision together. |
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The conference was broadcast on Yorkshire Water's intranet for non-attendees. |
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Results |
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Yorkshire Water hailed the conference as the best yet. |
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The company was awarded Gold at the CIPR Pride Awards
for Best Use of Internal Communication. |
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