Ptarmigan Bell Pottinger hits the jackpot with National Lottery win

Ptarmigan Bell Pottinger has been appointed by Camelot, operator of The National Lottery to assist the London-based press office with consumer PR support for the East of England region.

Ptarmigan Bell Pottinger will be responsible for managing press conferences to announce new lottery winners and PR campaigns to raise awareness of unclaimed prizes, from Lincolnshire up to the Scottish borders area including Yorkshire and the North East.

Simon Brown, Senior Consultant at Ptarmigan Bell Pottinger said: “We’re delighted to have been appointed by Camelot to manage the consumer PR for the East of England region. The team are keeping their fingers crossed that there will be a winner in the area soon and are looking forward to working closely with the Camelot team.”

Kathryn Williamson, Camelot’s Head of Press and Publicity said: “Regional PR is crucial for Camelot – with over four million winners created each week, we are delighted to have appointed this new team of communications experts to be at the heart of the lottery news agenda when and where it happens.”

A total of eight agencies have been appointed across the UK to support the London-based press office. Joining Ptarmigan Bell Pottinger is 3x1 Public Relations, Paver Smith, Effective Communications, Townhouse Communications, Tribe, Blue Zebra and Robin Walsh.

Media contacts

Simon Brown, Sandrine Powell or Marie O'Connor, Ptarmigan Bell Pottinger on Tel: 0113 237 2821