Sports marketing

Sport provides unparalleled opportunities for brands to drive awareness, engagement and advocacy amongst consumers. Unleashing the potential of sport is something our sports marketing team has been doing for over 15 years.

Our brand consultants work with rights holders and potential sponsors to provide brand insight, commercial consulting and strategic planning, delivering recommendations to monetise assets for maximum return.

The sports PR and marketing team provides brand audits, analysis of customer behaviour and competitor activity reviews to ensure brands are appropriately aligned with sponsorship properties. Our 'reality check' service allows sponsors to re-evaluate existing activity and develop revised strategies.

Our sports PR team drives awareness, engagement and advocacy for its clients by identifying who to talk to, what to say to them, when and where to say it, leveraging collateral to meet key business objectives.

Bespoke sponsorship activation, sports marketing and sports PR programmes deliver the appropriate mix of media relations, digital and social media, experiential, design and print. Additionally, we provide a full day-to-day contract management function to ensure delivery of all commercial rights held by clients.